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Talking Sustainability …

Happy Earth Day readers! I’m going to take a different editorial road with regard to this month’s publisher’s letter—and for good reason. Tuesday, May 1, is a very important date and day on the calendar for many nonprofit organizations across the Midlands, many of whom Natural Awakenings of Columbia has had very long-standing partnering relationships with. It is the day on which the Midlands Gives campaign takes place.

If you are not familiar with the initiative, Midlands Gives is a 24-hour online giving event hosted by the Central Carolina Community Foundation that brings the region together as one community, raising money and awareness for local nonprofits in 11 Midlands counties.

Friends … this is a very important giving campaign for many nonprofit organizations and agencies, including our partners. They depend, in large part, on fundraising initiatives, such as Midlands Gives, to continue their vital work in our local communities. For our nonprofit partners participating in Midlands Gives, the collective mission and mandate is pretty simple: to provide qualitative and sustainable information, products, resources, tools and services that will enrich the lives of individuals and revitalize and enhance areas—both locally and across the Palmetto State.

Will you consider “sowing a financial seed” of support on Tuesday, May 1? The process is simple, but the impact is substantial. Just visit for complete details. You can make a difference.

With gratitude,

Annette Briggs

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